PR for premium brands – watches, beauty, lifestyle, jewellery – in D-A-CH

M2 MAYDELL is based on the outskirts of Vienna and has a showroom in the city centre of Vienna. M2 Maydell focuses on the core markets Germany, Austria and Switzerland (D-A-CH). Customers benefit from synergy effects, efficiency and market penetration from one source. Through long-standing relationships with bloggers, influencers, online and offline media, M2 (Media Management) generates real added value for its customers. A comprehensive and relevant network, as well as industry and market knowledge complement M2’s unique selling points.

Digital PR and “traditional” PR are not so different. But the many different media channels and the way in which stakeholders are reached today make the difference. The question is: Where are the target groups and how do you focus on them? M2’s PR services include influencer management, blogger relations as well as online and offline media relations. M2 develops highly competitive PR initiatives based on the latest digital tools: From analysis to content distribution. An internally developed M2 strategy tool and the M2 methodology for market activation ensure optimal market penetration while taking into account customer-specific unique selling points. Cooperations with influencer and media databases ensure comprehensive coverage of the D-A-CH markets.